A. They all have table displays with mannequins up front, a shirt wall, rental areas, spacious fitting rooms and a table (minus the tech) to put looks together. Bank to disclose documents relating to the deal and prevented it from closing the deal without giving Men's Wearhouse 10 days' notice. The tech features will make the shopping experience more fun and allow shoppers to feel like Mens Wearhouse is more like a bespoke retailer. The virtual shirt wall, where shoppers choose shirts on a screen and an associate brings them to a fitting room for you, is clever. [10] The company later stated that Zimmer was dismissed due to "difficulty accepting the fact that Men's Wearhouse is a public company with an independent board of directors and that he has not been the chief executive officer for two years. A greater focus on in-stock products both online and in-store is essential at their price points. The quick answer is no. Is the need to reimagine the experience or the offering? Men's Wearhouse Announces New Holding Company: Tailored Brands, Inc. "Men's Wearhouse to liquidate remaining Kuppenheimer stores", Men's Wearhouse to Acquire Iconic American Designer Brand, "Men's Wearhouse Fires Founder; He Fires Back", Men's Wearhouse explains why it canned Zimmer, "Men's Wearhouse rejects $2.4 billion bid from Jos. Designated departments or zones are organized by occasion to help customers easily find what they are looking for. Its Old School contactless measurement. So, its good to see growth areas like casualwear and rental getting more prominent space. On the high end, customers want service not efficiency. MENS WEARHOUSE UNVEILS NEXT-GEN STORES. Bank agreed to acquire the men's outdoor clothing company Eddie Bauer for $825 million. [citation needed], In 2013, the company acquired the Joseph Abboud brand to its lineup. Mens Wearhouse answers that question with their tech offerings. The color palette of warm oak tones, cool grays and blues complements the store merchandise. Clean sight lines and glass and steel finishes complete the modern, contemporary aesthetic. [17], In March 2014, Men's Wearhouse reached an agreement to acquire Jos. A. There is no evidence it ensures payment of a living wage in its supply chain. Portofino Center A. How likely is Mens Wearhouses next-gen concept to prove successful with the chains customers? I attended a lecture in 1994 by a professor of clothing technology who talked about being able to step into a unit where we were measured and clothes were custom made to size and that this would become mainstream technology. Buying a suit has always been about looking over the stock one by one and then having someone come out and fuss over you one of the few times breaking the bro Code of Silence is allowed. The biggest consideration should be the learning curve for customers. All the newness seems to work for both. Its a win-win for the store and the customer, and I think we will continue to see more features like this implemented in brick-and-mortar locations. Devices cast 3D-renderings on a large-screen display during the design process. This long-term strength, combined with the exciting new technological advancements we are unveiling, demonstrates our continued commitment to service and innovation, said Ask. Mens Wearhouse is experimenting with a lot of creative strategies to elevate the brand and wow customers that visit their stores. Tailored Brands is a leading omnichannel specialty retailer of menswear, including suits, formalwear and a broad selection of business casual offerings. Theres a lot to like about this new store concept. Glass panels enhance a sense of transparency and active engagement. DISCUSSION QUESTIONS: Does Mens Wearhouses next-gen store appear to successfully reinvent the shopping experience for tailored clothing? We are preserving that legacy but liberating space for more storytelling. Bank, Men's Wearhouse merger", "Men's Wearhouse, Jos. Innovative technology solutions are integrated throughout the space to enhance service, selection and convenience. A. I love this. There is no evidence it has worker empowerment initiatives such as collective bargaining or rights to make a complaint. Our ratings are based on a scale from 1 (We avoid) to 5 (Great) How we rate. Accordingly, Mens Wearhouse intends to carefully observe and leverage learningsincluding customer and employee feedbackto continue to enhance the customer experience across its fleet. Bank Withdraws Bid for Men's Wearhouse WWD", "Men's Wearhouse finally buys Jos. As my wife often says, Why should I go to a store? [6], Men's Wearhouse notably ran television and radio commercials featuring Zimmer, and the oft-repeated slogan, "You're going to like the way you look; I guarantee it. I am hopeful about the changes and implementation of new technology, but they will really have to scale this quickly to make an impact. Other retailers in the eyeglass, makeup, and jewelry spaces and more have created a strong digital shopping experience. To answer the question directly: the technology is helpful to the consumer, avant-garde (read: cool) and will become a standard in clothing stores over the next five years. Some of the technologies featured in the store are below. They want the whole human trusted advisor treatment.". Steps toward re-inventing the experience in clothing are long overdue. It should be EASY to use. Bank", "FTC gives green light to $1.8B Jos. Bank. The stores also feature newly designed fitting rooms adjacent to a lounge area. The business had grown to 100 stores by the time it held an IPO in 1992, raising $13M. Founded in 1973 and a subsidiary of Tailored Brands, Men's Wearhouse is the largest specialty retailer of men's apparel and rental product in the U.S. with more than 630 stores nationwide. Mens Wearhouse recently introduced its first two next-gen store locations that feature a more streamlined layout and host of digital elements. By chance, I spoke to a vendor yesterday whose business was hurt by Mens Wearhouses Chapter 11 filing and store closures. I did not see a lot of older clientele in the store. Mens Wearhouse is a discount chain and not a luxury brand. Mens Wearhouse is moving forward with a new store design that offers shoppers an omnichannel experience in a physical environment. * A contactless measurement tool from 3DLook and powered by artificial intelligence analyzes two photos taken of the customer to determine their clothing sizes. COVID-19 has reduced the need for suiting and accelerated casual wear within one year. It uses leather and wool. Tailored Brands should lead with this concept and invite younger customers in", "The bigger question is, will Mens Wearhouse make the changes to their assortments that younger customers demand? The ultimate success though, will be as much a function of their ability to shift their business into more casual wear as it is offering an enhanced shopping experience for down-trending tailored product. Shenandoah, TX 77385 We help our customers look and feel their best by delivering personalized products and services through our convenient network of stores and e-commerce sites. The store features distinct zones for custom, rental and retail sections. My experience with Mens Wearhouse has always included attentive associates who pull together looks, and tailors that make the garments appear custom fitted. its first two next-gen store locations that feature a more streamlined layout and host of digital elements. [13] In an attempt to dilute shares and become too large for Men's Wearhouse to purchase, Jos. As a shopper you have the right to know how its production practices impact on the environment. My hope is that in its search for tech the retailer does not leave the best of what it has traditionally offered behind. Designated zones are organized by occasion to guide customers to the perfect outfit. If the company has emerged from bankruptcy with a smaller footprint and more financial constraints, its going to be hard to roll out the next-gen concept fast enough to impact the brand. Learn How Small Retail is Going Big on Tech, Register Now: Off Price Show Las Vegas 2022. At the end of the day, experience is best optimized in combination with relevance. I think they should pivot away from formal stuff (certainly keep the category but for now, demand is way down and likely to stay that way) and highlight the more casual product in their mix. He advocated for significant changes that would enable him to regain control."[11]. The iconic American brand opens a newly designed modern retail experience. Mens Wearhouse is the first menswear retailer to pilot this program in the U.S. Is it too little, too late? Back to the concepts: Im not particularly impressed since to me it seems like they were developed by people outside the selling experience the improved layout by an interior decorator, the computerized/automated features by the accounting department (to reduce staff). Sign up to our newsletter to get the latest in ethical and sustainable fashion delivered straight to your inbox. I would suggest that suiting is a capability that might not be so important anymore. These stores were designed to support a seamless omnichannel customer experience, which thoughtfully incorporates innovative technology solutions to strengthen the Companys incomparable combination of service, selection, convenience and value. The layout includes a visible back stock area called The Vault, which greatly reduces inventory on the sales floor while making it easier for expert stylists to help shoppers find their personal fit, style and size. Its clear that Mens Wearhouse needed to reinvent its stores. Still, I have some lingering doubt about the long term financial impact. We know that menswear retail is changing rapidly, driven by customers who are digitally connected, in control and expecting zero friction as they engage in digital and physical environmentsoften simultaneously, said Tailored Brands Chief Customer Officer Carrie Ask. [18] A Federal Trade Commission investigation into the deal concluded in May 2014, concluding that the merger was "not likely to harm consumers"; the completion of this investigation was required for the merger to go forward. Digital displays are always engaging, but a more concerted effort on a VR dressing room on their website would help gain and maintain customers in the age of e-commerce. They just need to figure out how to market this to their target audience in the leisure wear-dominant environment. Furthermore, the positioning of the brand as the place where old guys shop, may prevent younger shoppers from experiencing the new concept. DONT MISS OUT! Building upon its expanding omnichannel model, the iconic American brand opens a newly designed modern retail experience. Bank", "Men's Wearhouse Adds Fiery Lawsuit, More Money to Takeover Fight", "Judge Expedites Men's Wearhouse Lawsuit", "Men's Wearhouse Open to Jos. But while the application of all the technology is interesting, I suspect much of it will be lost on Mens Wearhouses older demographic. A. The new tech features are a great step forward. I like a lot of what theyre trying; its more adventurous/relevant than many others who have opened next gen stores recently. Customers add shirts to their virtual fitting room and employees bring selections for them to try on. * iPads are used to co-create custom garments by casting images of the items to a large-screen display during the design process. A. Artificial intelligence powers a groundbreaking contactless measurement technology from 3DLOOK that analyzes two photos taken of the customer to quickly and safely determine their clothing sizes. Theyre grey boxes packed with stock. "[15] The lawsuit required Jos. If you pair these features with a robust BOPIS system you could create a scenario where younger online shoppers design their suit at home and visit the brick-and-mortar location to pick it up, offering sales associates an opportunity to provide individual services, like fitting and accessories, to complete the look. Over the past nine months, Tailored Brands successfully launched more than 30 new digital capabilities to support the customer and employee experience including buy online, pick up in-store (BOPIS), contactless measurement and curbside pick-up.