Let us highlight the Follow-up email content even further! By highlighting a marketing dilemma, the email does an excellent job providing context around the webinars topic. Telling your audience that you will send them reminder emails will create a sense of anticipation. Moving from theory to practice, we have collected 15 webinar invitation email examples and templates to help you get inspired for your upcoming webinars and online events. Wildest email subject line, for example, read Just 52 spots left!, You can try something similar. Storytelling is one of the most effective ways to reach your audience. Example: the money sign in the subject leaves a sell more, earn more impression. Then, dive into the benefits of attending it. This makes joining straightforward. Masooma Memon is a freelance writer for SaaS and lover of to-do lists. The P.S. Webflows subject line for their conference invite uses them: Join us for No Code Conf this November.. Tell a compelling story through your data, insights, and research with our thought leadership webinar template. It also clearly breaks down the different events that are part of the tour using readable bullet points and custom graphics. It works as a thank you email to appreciate registrants interest and let them know that you missed them during the webinar. You can easily start automating your email sequence while building out your webinar or event. The key features your webinar invite should have the classic Ws and H (Who, What, When, Why, How): The Best Webinar Invitation Email Examples, Typecast Webinar Brand colored masterpiece, Sumo Webinar Masters of the catchy headline, Facebook Developer Conference The shortest invitation, Litmus Webinar Simple, yet efficient design, Marketing Optimization week by Unbounce Catchy Logo, Livefront Augmented Reality Demo: Less but more, GDPR Webinar Information over artistic design, Centralized email creation workflow: optimizing your email productivity, Easter Email: Templates, examples from real brands & 50 subject lines, everyone should be able to write a good subject line, GIF of a BBC interview with Robert Kelly created, about GIFs and other animations and the possibility of embedding videos in an email in this article, The best Chinese New Year email campaigns sent in 2022, 31 Ways to Design Your Thanksgiving Email Template & Subject Line, Re-engagement email best practices to win back inactive subscribers, Christmas Email Template Ideas with 20+ Inspirational Examples, Free Email Builder for the CoronaVirus Emergency, The subject line of the email is the first step to attract the invitee to the webinar, A title for the webinar, including the date and time, Introduction to you, your company, or the professional speaker, What they will learn by attending the webinar, Your Instagram feed will be full of this in X days, This webinar will have your LinkedIn circles talking, Meet the speakers of [some really desired subject], Grab your VIP ticket and watch the official. For your webinar invitation email to stand out and be noticeable among those billions of sent emails, you should write an appealing subject line. Everyone will reflect on your story in a way that is meaningful to them. the numbers just keep increasing by the second! This, in turn, makes them feel valued. Hiding a bit of information encourages the user to click the CTA button to explore more about the webinar. Hence, your follow up email should include a call to action invitation to sign up, buy your product, subscribe, etc. Plus, it shares a link to get on the fence folks to explore the sessions further. Did you miss out on some of our new features? For the Facebook Developer Conference, for example, the social media giant sent this email to alert attendees of their events start: Have multiple sessions planned for the day? The key is to create and apply a solid webinar email sequence. This is evident from the sentence and paragraph length. The email also takes a different approach by using statistics to set the context. Sometimes simple is enough to grab the attention. This means sharing them on Tuesdays around late morning (10 am) will likely get the most opens. All Rights Reserved. Hot off the presses! If youre using Vimeo Events to host your webinar or event, our platform can help automate three emails. Its always a useful idea to tell your audience theyll get a recording. When building your own email copy make sure you take stock of your audiences key pain points to decide what to cover in your webinar and how to frame your email copy. Let your attendees know how it will work in your confirmation email. Designed by Elegant Themes | Powered by WordPress. Note the following words: Direct subject line. For example, a beginner-level audience will always be more attracted to a live Q&A session than a nifty one. It resumes what has happened in a friendly manner, invites the audience to be involved. Check out this handy comparison chart: Envoke vs. Mailchimp. Now that you have accomplished your webinar, you can switch attention to nurturing and qualifying your leads. There are two action buttons in the email with one of them under the first invite call at the start instantly after LearnWorlds makes their offer. Make sure to mention all the essential information such as the Date, the Time, the webinar content, etc. All workshops are topic-focused, very specific so people can get a masterclass on the broad topic in one week simply by taking out some time daily. Some details about the webinar, necessary information and beautiful design make this webinar invitation a complete package the well-used high contrast CTA buttons are exceptional. Of all the webinar subject lines that weve reviewed, these three words seems to be pretty common. Its short and clearly points out whos talking and what theyre talking about, triggering its niche audiences interest. Its nice to attach a calendar link or calendar file to the confirmation email, along with other technical pieces of information. Answer the question right away. But it differs in the way you could integrate a call to action (CTA) links and buttons. Sending emails for webinar invitation is the key element to engaging your audience. Getting the attention to achieve email opens is a hard feat nowadays, but with a little help, everyone should be able to write a good subject line. Another smooth, yet powerful move to make sure your invited attendees will show up. This workshop was hosted for a week by Unbounce and covered various topics. If you want more people to show at your event, I suggest using a more artistic, better-designed approach. Based on their pain points, you can easily capture the benefits of attending your event by framing it as a solution to their struggles. Divided into two parts, the title shares the topic first (an intro to Search Listening) and highlights the benefit next (Learn how to read peoples minds and make better business decisions). It talks straight with its audience and also makes sure they feel special. This catchy logo was a memorable one because of its unique design. As soon as the attendee signs up for the webinar, you should send a webinar confirmation email letting them know that a seat has been reserved. Make sure to optimize your subject line for mobile users. Why? Knowing your audience inside out helps you write for them. Conveying the message through a story is worthy enough to achieve the goal. Its also important you send an email announcing the webinars beginning. ! showcasing personality and excitement. How Vimeo is creating a more connected world with technology and customer service?. It should spark their curiosity and encourage them to register first and finally attend. All rights reserved. Especially with the unpredicted pandemic, most events have been replaced with webinars and virtual conferences. Free data migration of your existing data and campaigns, What to include in your webinar invitation email, How to set up a webinar announcement email sequence, How to write good webinar email subject lines, How to get inspiration from some of the best webinar emails examples, latest webinar benchmarks report from ON24, Motivate your registrant to invite their friends. This webinar invitation template by Hubspot showcases how to do it. Use as little of it as possible. Telling invitees theyll get the chance to ask their burning questions is also a great incentive. Will they get a chance to win a premium subscription to your service? The title is intriguing. Since their audience knows they host regular webinars, they use brackets to share their email as a webinar invite and include the topic next. The day and time, on the other hand, are shared in bold to differentiate them from the rest of the text. Ready to boost your webinar attendance rate? These are action verbs, which explains why theyre so effective. If your event or webinar includes multiple speakers, topics, or sessions be sure to highlight them all in your trailer. Until late in the 20th century, the primary resource for discovering new information was the local public library, which was a place for classes and seminars as much as a repository of books. This webinar invitation email maintains consistency in the color pattern and utilizes lowercase fonts. I suggest sending a warm reminder the night before or on the morning of the webinar to ensure your attendee remembers when the webinar is and what the topic is. Or, youve previously done a similar event but want to package it with more value as in the case with the AnswerThePublic webinar we share below. The primary CTA is the button within the header of the email, the next is a link in the body text, and the final one the button at the end of the email. On the other, it helps you grow. In doing so, the email smartly highlights the benefits of joining (learn from the brands that are pushing the boundaries of commerce.). Its great for those whove been participating in Substacks community events and ready to join right away. Highlight the date in a way to create urgency and to make that timing relevant to your training. The email design is simple yet quite catchy. Its unique, direct, and makes the reader feel like the brands walked an extra mile for them. You can also segment your list and send the invite to only those who have been actively opening your emails.Another tip to personalize emails: send them out when your audience is most active. The invite takes a community approach carefully positioning Substack as the connector bringing writers together. Mention: Time, date, time left before the webinar. One week before the event, one day before the event, and on the day of the webinar announcing that you are going live. You can see ChimpEssentials webinar reminder below. Originally published on September 9, 2021 and updated May 20, 2022 by Masooma Memon. Most of all, the invitation is very easy to read and digest. Here is the best webinar invitation content to include in your upcoming webinar email campaigns. For instance, Slacks invite to their conference read: Youre Invited: Frontiers by Slack our best (and first) ever conference., Join us are two more common words used in webinar invitation emails. Dont worry, we will provide you with tips on fulfilling the required content with style! He says that Feedback is the breakfast of champions.. Youll be able to customize CASL compliant forms to obtain webinar registrants express consent and send compliant webinar emails. According to Statista, 306.4 billion emails were sent and received each day in 2020, and Woha! Trigger FOMO with the right copy. Dives straight into what their event offers; making it about their readers. 2022 Chamaileon.io anEDMdesigner.combrand. Consider using a video trailer to capture all the exciting details surrounding your webinar or event. The personalized invite addresses the what, when, and who it is for in a digestible manner. This figure is expected to increase to over 347 billion daily emails in 2022. Its recommended to send 3 reminder emails. Recipients are more likely to open your emails if you send it with the same name that youve been using to send other emails. It initiates a solid bond that you have to work on maintaining. Some ideas: If your business is community-centered, this tip will help. Their copy reflects the same, making readers feel valued and welcomed. In other words, the way its written. The how in the title also indicates attendees will learn a proven process thats working for someone else. The CTA copy is brilliant thanks to how it focuses on a little humor The free Starter Pass will get you access to David Chang and many other courses (get it?) For a faster start let me give you some examples: Only sending a webinar invitation is not enough. Theyd rather respond to an email that talks to them than one that does a formal job at listing out the venue and speakers. Others scan the copy for key pointers. Connect with her on Twitter. They smashed it last time, want to be part of something great? Your job as a webinar or event planner? Listrak used a vivid webinar email template as a webinar invitation. You can always send a we missed you specific email for the registrants who didnt attend. A personality-rich webinar email breaks the formality barrier in the invite. The famous author Ken Blanchard shares our stand. Webinar reminder emails have the goal of keeping your audience alert about your upcoming webinar. The email invite gets its audiences attention with a thought-provoking question: What If Consumers Dont Want Personalized Experiences? Then adds a subheading A Framework for Better Targeting that clearly explains what the webinar will cover. This humanizes the copy, making it fun and making your message impactful. But how effective an incentive is depends on your audience and what matters to them. The best part? An invitation video featuring you asking them to join, A clip from a successful past webinar event, A behind-the-scenes gif of the workings of the event. Source: LearnWorlds Email Marketing for Course Creators, We will be sharing email templates you can copy-paste and start selling immediately, written by expert copywriters and inspired by some of the top course sellers!, Source: Zendesks The digital tipping point. The invite is easy to read and direct. But achieving those goals is only possible when your webinar invitation email generates excitement and encourages people to sign up. Prepare for your upcoming webinar by downloading a deck that does the heavy lifting for you. In most cases, webinars are a great medium to create an aftertaste for satisfying customers needs with your products and services. Make sure you use a professional email designer that will help you create a dazzling webinar email within minutes. Your targeted attendees need constant friendly nurturing. The email also clearly spells out what attendees will learn, answering the whats in it for me question. They share the latter by adding a quote from one of their creators connected with other writers. The subject line example from AIGA reads Can we practice design without harming the planet?. The countdown used in this email was suitable to highlight the time remaining before the webinar, and its a good trick to keep the time memorable. Another excellent webinar invitation email is the one presented by Hootsuite. It is not necessary that the webinar details always be presented textually. All the examples weve packed in here are winners for several reasons. It reads: Attend live for a chance to win a Return to In-Person Events Package. This selection was made to mirror the small form of the companys real name. It requires you to nail the art of turning your webinar registrations into attendees. The call to action buttons are highlighted perfectly; the text is direct, on point, and welcoming. The visual nature of this webinar invitation email makes it an example to look up to. The subtext Exclusive Event for Content Marketers tells exactly who the email is addressing to. You can always use mark your calendar with a few more words such as mark your calendar for [event name], or simply use these three words as Litmus did. Guess what? Its always nice to hold themed webinars. It uses its audiences language. Its tone and voice. Cool, talk about them in your invite. This webinar invitation wins because it takes a community-led approach by giving people the opportunity to network all while triggering FOMO. A very remarkable sample of confirmation emails is this one from Cisco. Knowing the language your audience uses will help you craft a relevant invite to grab their attention. . And what is a good webinar email example? To make it worth their attention, keep the subject line direct and short instead of trying something clever.Plus, work in some power words to drive action. To help inspire you, here is a list of 10 best webinar subject line examples. The personalized ticket with the recipients name makes this invitation email a stellar example. Show your registrants that youre expecting them. On one hand, it involves your audience and gives importance to their opinion. Or experiment with phrases like Seats selling like hot cakes, or limited spots only.. Its succinct and clearly lays out who attendees will be learning from. We will be happy to know that you used our guidance to generate leads and to grow your audience range. Your webinar invitation email resonates with its readers so theyre more likely to learn more and register. These emails will go with your registrant down the road until they attend your webinar. This is when your webinar email series comes in handy. It sets the stage in the first line then triggers FOMO. They will boost your leads and extend your opportunities since they attract newcomers to your business world. Readers are used to seeing capitalization in the first word of a sentence, so this change of using lowercase letters can be an eye-catching strategy to grab the attention of readers. Use urgency by sharing the last date to sign up or tell readers how spaces are filling up quickly. The goal of a webinar invitation is to drive registrations and attendance. The email features both a mini-case study (look at what it reveals about other writers connecting with each other through Substacks efforts) and social proof. But dont forget to create an appealing email design that will render perfectly on all email clients. Although using multiple CTAs can look unnecessary, since they all take the reader to the same landing page, this repetition can help the user focus more on the aim of the email while creating an additional option for the webinar registration.
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